Bergdorf Goodman “How Do You Show Handbags?”
Style File Blog: Interview with Linda Fargo, Bergdorf Goodman’s SVP of women’s fashion and store presentation and David Hoey, BG’s senior director of visual presentation:
Every merchandiser in the world is confronted with the same quasi-existential question. In the words of Linda Fargo, Bergdorf Goodman’s SVP of women’s fashion and store presentation: “We’re always like, ‘How do you show handbags?’ “
read the whole interview here: style.com/stylefile
A covetable limited edition, this is a collector’s handbound tribute to the elaborate and spectacular windows at Bergdorf Goodman. The best of a decade’s worth of displays, legendary for their artistry, detail, and sly visual jokes. (Januar 2011)















































Andreas Küfer,
Lynn Mayer,
Heike Forbrig,
Janine, Indra, Jennifer,
Julian Daynov,
Heidrun Tröndle,
Miriam Köpf,
Jens Jödicke,
Alex Hornbacher,
Robin Hofmann,
Alex Bohn,
Jörg Haas,